In order for your Product Penetrate Export Market

Oct 24, 2013 | Posted by in Business, Marketing | Comments Off on In order for your Product Penetrate Export Market

export import 2Scooping the export market has certainly been a dream of every businessman. Various ways of promotion, ranging from the exhibition, to entrust the goods to friends living abroad made to dredge the international market.

For those of you who are planning to stretch its wings to the international market there are a few things to note:

1. Pay attention to product quality standards

Before exporting your products abroad, you should consider first the quality of your product in order to comply with quality standards in the international market. This problem often faced by businesses, because they offer goods not in accordance with product quality standards of export destinations. Therefore, make sure you have a superior quality product and industrial permit from the parties concerned.

2. Maintain consistency of product supply

Exporters are required to keep the consistency of the supply of goods and increase production capacity to meet demand in the export market which is increasingly large.

3. Understand the rules of export-import

One of the problems often faced by businesses is a lack of understanding of some export-import rules in both origin and destination countries. You need to go into the regulations in the destination country to find any products which if allowed or not allowed to be exported to the country of destination. So that businesses are not wrong choosing prospective buyers, and can run import-export cooperation smoothly.

4. Knowing the technical procedure of export

You need to know the technical procedures that need to run the exporter. Start of administrative procedures that need to be completed, customs procedures, equipment and supplies, as well as the payment procedure commonly used in the import-export activities. What often happens is that the products are ready to ship stuck because the documents have not been complete.

Advantages of Having a Marketing Plan

Oct 10, 2013 | Posted by in Business, Business Plan, Business Tips, Marketing | Comments Off on Advantages of Having a Marketing Plan

marketing planThe marketing plan will benefit your business to the future so you need to take the time to realize the strategy. The marketing plan will save your business to keep your business income.

Your marketing plan should stay tuned and updated when needed. These are the five reasons that will help you get started creating a marketing plan.

1. You need to think about your business

The biggest advantage of taking the time to design a marketing plan that gives you time to think deeply about your business. Like what situation you are facing right now in terms of customers, marketing activities, and ROI? Who are your competitors today? Is there something going on in the industry that can change the way you do business? Do you know what your goals next week, next month, and next year? Without a plan you will not have a road map that shows you how to get the existing target.

2. A marketing plan organizes all your marketing objectives

The second advantage is the marketing plan organize all of your marketing activities. You know what you will do to market your business during a defined time period.

3. You know how and where to spend your marketing budget

By developing a marketing plan for all of your marketing initiatives, you will have to decide how and where you will carry out marketing activities. You’ll know what marketing tactics and will give you time to think about the money, time, and other resources needed. This ensures that you will not spend excessive budget.

4. Know when and where to start your marketing tactics

When you sit down to plan marketing, you will understand the details about when to start marketing. Understanding the industry or business cycle. Know when there are cycles busy and slow periods. While planning you understand the cycle and make a decision if you want to improve your marketing activities to generate sales in a quiet period.

5. A marketing plan helps to determine the expected ROI

Your marketing research to make sure that you know the return on investment that is required. You need to follow and analyze each campaign and put in place mechanisms to measure results against predetermined expectations.